“Many citizens have complained that sellers at e-commerce sites tend to inflate the MRP of the product so that the discounts offered on them could look attractive to the buyers,” Sachin Taparia, Founder at Local Circles said.

“Many shoppers who tend to look up products based on discounts end up falling in the trap only to find that the MRP on the actual product received was lower than what was listed online.”

He added that 41% of respondents said that they had experienced online e-commerce sites listing products at prices higher than MRP and then discounting the inflated price.

However, 25% consumers said they had not experienced anything like this, while 34% were not sure about it.

In some cases, consumers pointed out that when they tried to write a review to outline the MRP discrepancy issues, some of the leading e-commerce sites rejected those reviews.

“Consumers also suggested many solutions to overcome this problem with the leading one being display of a legible image of the actual product packaging with MRP,” Mr. Taparia said.

They also suggested that e-commerce sites must take legal undertakings from all sellers that they would be barred from the site for listing products at prices above the MRP.

“In case a customer asks for a refund due to an MRP issue, e-commerce sites must refund the difference amount or full amount in case of return, instead of shopping credits, etc.,” the respondents pointed out.

Courtesy: PIB


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