With the growing popularity of WhatsApp as a marketing messages facility, there comes an increased risk. More and more users of the highly popular platform are receiving images and contact cards from unknown numbers or from numbers on their contact lists.
WhatsApp doesn’t collect e-mail IDs of users, or other details like home addresses and preferences. It has even put in place encryption for messages sent amongst its millions of users in order to prevent messages from being hacked or monitored, anti-virus and content security solution provider eScan said.

e-Scan feels that the users themselves are to blame for their details being available more widely than they would like. Many users share their mobile number across platforms without even considering its consequences, it noted. “We openly share our mobile number on social media and dating sites,” eScan said.

Mobile numbers are unhesitatingly provided while filling in forms, whether it’s for a contest entry, a warranty registration or even a lucky draw. Users click the ‘I Agree’ button to Terms and Conditions while signing up for various apps, without understanding the magnitude of information being shared. All sorts of details are provided to social media sites, and these are easily available to the public in general, eScan pointed out.

The company suggests that users should ask themselves repeatedly whether providing a mobile number, for whatever reason, including while registering on social media sites, or downloading apps, is absolutely necessary, or whether an e-mail ID would suffice.

When signing up for contests and lucky draws, read the fine print to find out whether the organizers will sell the details.

User can also avail of the privacy guard feature that is provided in some smartphones.

Source: http://www.moneylife.in

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